When it comes to building an online presence for your business, choosing the right platform is crucial and your e-commerce business life can be vastly different depending on what you go for!
Two popular options for building an e-commerce website are Shopify and Wix. Both platforms offer a variety of features and benefits, but they also have their differences. In this article, we’ll be comparing Shopify and Wix, including pricing, to help you make an informed decision about which platform is best for your business.
First, let’s talk about Shopify. Shopify is an e-commerce platform that allows you to create an online store and sell products directly to customers. It’s a popular choice for businesses of all sizes, from small startups to large enterprises (Kylie Cosmetics uses Spopify!).
Shopify offers a range of features, including customisable themes, a super user-friendly dashboard, and built-in payment processing. With Shopify, you can easily manage your inventory, track your sales, and analyse the performance of each of your products and your site in general.
When it comes to pricing, Shopify offers several plans to choose from, ranging from $29 USD per month for the Basic Shopify plan to $299 USD per month for the Advanced Shopify plan. In GBP, the plans range from £22.47 per month to £226.57 per month, respectively. Shopify also offers a Shopify Lite plan for $9 USD per month, which allows you to add a “Buy Now” button to an existing website or social media page.
Now let’s talk about Wix. Wix is a website builder that allows you to create a variety of websites, including e-commerce sites, blogs, and portfolios. Like Shopify, Wix offers a range of features, including customizable templates, a drag-and-drop editor, and built-in payment processing. With Wix, you can easily create a professional-looking website without any coding experience.
When it comes to pricing, Wix offers several plans to choose from, ranging from $14 USD per month for the Business Basic plan to $49 USD per month for the Business VIP plan. In GBP, the plans range from £10.58 per month to £37.33 per month, respectively. Wix also offers a free plan, which includes basic features and Wix branding, but does not allow you to connect a custom domain.
So, which platform is better for your business? It depends on your specific needs and budget. Here are some factors to consider:
- Ease of Use: Both Shopify and Wix are user-friendly platforms that are easy to use, even for beginners. However, Wix may be a better option if you have no prior website building experience, as it offers a more intuitive drag-and-drop editor.
- E-Commerce Features: If you’re primarily focused on selling products online, Shopify may be the better choice, as it’s specifically designed for e-commerce. Shopify offers more advanced e-commerce features, such as inventory management and abandoned cart recovery.
- Customization: Wix offers more design customization options than Shopify, with over 500 customizable templates to choose from. However, Shopify offers more flexibility in terms of customizing your online store’s functionality.
- Pricing: Both Shopify and Wix offer a range of plans to choose from, with pricing in both GBP and USD. However, Shopify tends to be more expensive overall, especially if you need advanced e-commerce features.
Overall, both Shopify and Wix are solid options for building an e-commerce website. It’s important to carefully consider your specific needs and budget before making a decision. If you’re primarily focused on selling products online and need advanced e-commerce features, Shopify may be the better choice. However, if you’re looking for a more intuitive website builder with more design customization options, Wix may be a better option.
